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Strategic Entrepreneurism: Shattering The Start-Up Entrepreneurial Myths

Every entrepreneur's dream is to create the next big name success story like, or Google. While everyone should dream big, the reality is that most startups fail precisely because they're trying to become the next big name success. The real secret to entrepreneurial success lies in Strategic Entrepreneurism where you design a company specifically to be acquired by a larger one.That's why...

Hardcover: 160 pages
Publisher: SelectBooks; 1 edition (September 15, 2008)
Language: English
ISBN-10: 9781590791899
ISBN-13: 978-1590791899
ASIN: 1590791894
Product Dimensions: 6 x 0.9 x 9 inches
Amazon Rank: 1640903
Format: PDF Text djvu book

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“I wish I'd found this book 3 years ago, I've been using it like a textbook with my business partner (we make mobile messaging software) for the past 6 months. Jon does a great job of setting the stage for what the IPO market is (or isn't) and gives a...”

the founder and CEO of several successful high-tech startup companies, multi-millionaire Jon Fisher, has written down his success principles. Strategic Entrepreneurism shows entrepreneurs how to design their companies towards the path of least resistance, maximum payoff, and lowest risk. Entrepreneurs will learn how to evaluate their business ideas; leverage technology to increase profits; choose strategic customers to insure their company's survival; generate revenue from their company's inception; and avoid competing against larger companies. Above all, Strategic Entrepreneurism explains the common pitfalls of starting a company and how to avoid them. These include the traps of growing too fast, focusing on the wrong product, and accepting too much funding from outside investors.